On the urgency that Jesus had to save us, as seen in a commercial

The commercial in the video below has a surprise ending. We are led through a very traditional story line about a child who can’t wait for Christmas. But then comes the twist at the end. You may wish to view it before you read any further commentary by me, lest my comments, give the surprise away.

As I saw the video I was first reminded of the Scripture which saysIt is more blessed to give than to receive. ( Acts 20:34)  And also the scripture that says, God loves a cheerful giver. (2 Cor 9:7)

But there is something more than a cheerful giver illustrated in this video. Indeed, the young boy in the commercial is an urgent giver, a giver who cannot wait to give the gift he has to offer. The days and moments creep by. When will he finally be able to give the gift! And finally the day comes. Finally!

I knew this rang strangely familiar to me. Somehow it spoke of a Biblical theme. And then it hit to me. Yes! This was Jesus on his final journey to Jerusalem, urgent and eager to give us the gift of our salvation, earnest to snatch us from the kingdom of darkness and translate us to the Kingdom of light. Of this almost impatient desire in Him Scripture says:

  • As the time approached for him to be taken up to heaven, Jesus resolutely set out for Jerusalem. (Luke 9:51)
  • Jesus exclaimed, “I have come to bring fire on the earth, and how I wish it were already kindled! But I have a baptism to undergo, and what constraint I am under until it is completed! (Luke 12:49)
  • Jesus said, “The hour has come for the Son of Man to be glorified!…“Now my soul is troubled, yet what shall I say? ‘Father, save me from this hour’? No, it was for this very reason I came to this hour! Father, glorify your name!”….Now is the time for judgment on this world; now the prince of this world will be driven out. And I, when I am lifted up from the earth, will draw all people to myself.” (John 12 28-31)

Scripture says that as his Apostles followed him up the road to Jerusalem for his final journey they were “amazed and afraid.” (cf Mk 10:32). Along the way, seeing his determination to go to Jerusalem and fearful of his own predictions he would die, the disciples protested: But Rabbi, a short while ago the Jews there tried to stone you, and yet you are going there? (John 11:8). Finally seeing his determination Thomas, likely in exasperation, said, Let us also go, that we may die with him! (John 11:16).

Yes, Jesus set his face like flint to Jerusalem, eager to give the gift of salvation. What distress, what impatience until he could give the gift! Resolutely he went forth with eagerness.

Think on these things as you watch this video.

12 Replies to “On the urgency that Jesus had to save us, as seen in a commercial”

  1. Msgr., You are amazingly right on time, are you a prophet?
    Today is the first day (the first step) of giving my gift away too!
    But you must wait for my gift! Yes, the Spring Time is at the door!

  2. Ah father, if only we were on fire.
    Lord I believe, help my unbelief!
    Lord I love you, help my lack of love!

  3. In my rosary book one prayer bead contemplates; To honor the love with which He embraced and kissed His cross. Thank you for your added insight, it give my rosary more understanding on Gods incredible love for us all.

  4. I never noticed his eagerness before. It explains so much more than just the final moments before his Passion.

  5. Very good I like the way you connected this video with Christ’s Crucifixion. Never would have made the connection. Thanks

  6. Same with a pregnant woman at her last month. She can’t wait to give birth and meet the child she’s been carrying for months!

  7. Thank you. Something burned within me, being reminded with the scene when Jesus exclaimed how he desired The Last Supper with his disciples (including me) and His crucifixion for my salvation.

  8. Can’t wait to deliver His gifts, His life, His love, His Bordy & Blood to us! Just contemplate on that!

  9. Thank you Fr Charles
    . . . . . and we must equally eagerly and with great urgency reach out with both hands and receive this wonderful gift from our redeemer, in the knowledge that nothing that we could ever give Him will ever be as good as His great gift to us of salvation and life! Let’s hope the John Lewis marketing team also learn some very important lessons from their own commercial!!
    “God Bless us one and all” – (with thanks to Charles Dickens)

Comments are closed.